 | Disney use Touch Screens for pomotion Following the success of a pilot scheme, Disney Store UK is installing Touch Screens designed by Sightline into some of its HMV franchises. Customers can select a category and watch trailers of their favourite Disney films before deciding to buy. The unique software developed by Sightline enables Disney Store UK to update the content remotely and send it down the line to each Touch Screen Kiosk via a secure website. It’s good news because now they can respond to sales trends and gear promotions in an instance. |
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