Sightline

Beyond Zero - for Health, Safety and Environment

BAM Nuttall, one of the UK’s leading Civil Engineering companies, has launched its ‘Beyond Zero’ campaign for reaching zero health, safety and environmental incidents on its sites.

We produced a 10-minute film to drive home the messages and win the support of the company's many thousands of employees working across the UK.

Peter Bishop, Head of Public Relations and Corporate Communications at BAM Nuttall said: “This is the fourth commission that we have given Sightline and on each occasion they have produced an excellent video which has more than matched the requirements of our brief. The last DVD is a case in point, as we are communicating a complicated vision of a future where reportable incidents are a thing of the past to a diverse group of employees. Sightline came up with a solution which simplifies the message using a combination of actors and our own personnel to add to the authenticity. We are pleased with the outcome and will certainly be using Sightline again in the future.”